Traffic lights and food choice: A choice experiment examining the relationship between nutritional food labels and price
نویسندگان
چکیده
منابع مشابه
Traffic lights and food choice : A choice experiment examining the relationship between nutritional food
In this paper we investigate how consumers respond to the UK food label Traffic Light System (TLS). Employing a Choice Experiment (CE) we find that consumers appear to behave in a manner consistent with our expectations regarding the impact of the TLS nutrition label. In particular, we identify a strong preference on the part of respondents to avoid a basket of goods containing a mix of foods w...
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ژورنال
عنوان ژورنال: Food Policy
سال: 2010
ISSN: 0306-9192
DOI: 10.1016/j.foodpol.2009.12.005